About us

We turn ideas into cosmetics brands ready for the market.

We're a full-service cosmetics industry with over 23 years of history in Valinhos/SP, Brazil. We started out as a contract manufacturer and evolved to run the entire project: development, regulatory approval, production and support all the way to launch.

  • Over 23 years in manufacturing
  • Valinhos · São Paulo, Brazil
  • ISO 9001 · G-CERTi

Our story

Constant evolution, technology and commitment to quality.

Private Cosméticos' history is marked by constant evolution, investment in technology and a commitment to quality. From the start, our mission was to build a structure capable of serving cosmetics brands with seriousness, flexibility and technical excellence.

Over the years, we expanded our operations, modernized our processes and consolidated our presence in the national and international market. Today, we're an industry ready to develop and manufacture products across the main cosmetics categories, including hair care, skin care, body care, fragrance, professional care and custom private-label lines.

Our structure combines technical knowledge, industrial processes, quality control and market intelligence to deliver complete solutions in cosmetic development and contract manufacturing. Each client has access to a partner able to turn a concept, briefing or commercial opportunity into a finished product with identity, safety and sales potential.

At Private, every project is handled with responsibility and strategy. More than producing cosmetics, we help brands be born, grow and position themselves competitively in an increasingly demanding market.

Private Cosméticos headquarters in Valinhos, São Paulo

Our story

More than two decades of cosmetics manufacturing.

Private was born in Valinhos/SP, Brazil, as a contract manufacturer and evolved into the full-service model: today it runs complete projects, from development to launch, for brands in Brazil and abroad.

+23 years

of continuous operation in Valinhos/SP — the same industrial base, with expanding capacity and reach.

  1. The origin

    A contract manufacturer in Valinhos/SP

    Private is born to produce cosmetics for third-party brands, with factory-level technical accountability from the very first batch.

  2. Full-service evolution

    From production contract to complete project

    An in-house R&D lab and internal regulatory team begin running the entire cycle: formula, regulatory approval, packaging and production.

  3. Audited standard

    ISO 9001 certified by G-CERTi

    Industrial management earns certification with international auditing. Every batch ships with a report and full traceability.

  4. International reach

    Brands served in more than 15 countries

    CPNP, Halal and FDA documentation opens the way to the European Union, the Middle East and North America, with structure ready for new destinations.

What guides us

Mission, vision and values.

The commitments that guide every project decision, from the initial briefing to the final batch.

Mission

To develop, produce and supply safe, innovative cosmetic solutions, with operational excellence and regulatory compliance. To contribute to the creation, growth and consolidation of brands in the national and international market, valuing people and respecting the environment.

Vision

To be a national and international reference in cosmetics development and manufacturing, recognized for process consistency, product quality and the ability to generate value through innovation, continuous evolution and the capacity to turn projects into competitive, sustainable, high-value brands.

Values

We act with ethics, responsibility and transparency. We value people, collaborative work and the conscious conduct of our processes. We pursue excellence through organization, technical knowledge, innovation and continuous improvement, focused on solutions aligned with market needs and attentive to social and environmental impact.

In-house production

Factory and laboratory under the same roof.

Weighing, compounding, filling and labeling all happen inside our plant in Valinhos/SP, Brazil, with an R&D lab at the same address and management certified to ISO 9001 by G-CERTi.

Private's filling line: an operator in a lab coat and gloves inspects freshly filled amber bottles
Filling line in operation: bottle inspection during production.
01

Weighing

Raw materials checked and weighed under a controlled procedure, with per-batch records.

02

Compounding

Manufacturing run by a technical team, following each formula's process sheet.

03

Filling

Lines adjusted by category and packaging type, with inspection throughout the process.

04

Labeling

Label application and final check of mandatory information before dispatch.

Our own production line: the four stages happen inside the plant, under the same quality control.

The journey in numbers

The result of more than two decades of manufacturing.

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brands developed

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years in cosmetics manufacturing

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formulas in our technical portfolio

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countries with brands served

Come visit Private

Talk to the people who'll manufacture your brand.

Talk to a technical specialist, schedule a visit to the factory in Valinhos/SP, Brazil, and see up close the standard behind more than 200 brands.